We know B2B, because we come from B2B
For more than 25 years, BTB Integrated Marketing has worked with technology-based B2B companies to create marketing programs that support sales.
Founded by ex-GE Semiconductor marketers, our focus has always been business-to-business. We’ve been on the client side so we understand budgets, deadlines and how to get things done within a global brand structure. We thrive on learning new technologies and going where other marketers fear to tread. We dive into the deep water of complex client technologies (Front-End Parasitic Resistance and Capacitance anyone?) and resurface with the value proposition that will sway a prospect.
Focused on your business.
We’re purposefully small, so we can work directly with our clients. The same people who come pitch are the same people you’ll be talking with three months from now. No bait and switch, “Give it to the intern.”
How we can help.
BTB can help with a lot, but it’s more about how we help. We ask questions to make sure we understand the audience, the message, and the call to action, so we get it right the first time. We’re creative, but we design for the audience, not award judges—and although we have plenty of accolades, the best ones are when our clients meet their goals.
We are an extension of our clients’ marketing team. We can do it all, offer select services in partnership with other companies, or pick up that hot project nobody has time for.
