Chris Burke

Chris is a long-time Scout leader and mentor. In his opinion it’s never too cold or too wet to camp. Others at BTB disagree with this assessment.

Chris is an experienced marketer, public relations professional and technical copywriter with a business-to-business marketing background that goes back to his early days at General Electric’s in-house ad agency. He co-founded BtB in 1989 as an agency to manage all aspects of technology-focused companies’ marketing programs in the business-to-business environment.

Chris is an Eagle Scout, and served as Scoutmaster of a Raleigh Scout troop for almost ten years, and is still actively involved in Scouting as a leader. Chris has backpacked in the New Mexico mountains at Philmont Scout Ranch, paddled through the Boundary Waters Canoe Area between Canada and northern Minnesota, and camped with his Scouts in campgrounds throughout North Carolina.